Home LensesCinema Glass Hurlblog Interview I: Dr. Scherle Shares the History of Zeiss and Sheds Light on the Future

Hurlblog Interview I: Dr. Scherle Shares the History of Zeiss and Sheds Light on the Future

written by Lydia Hurlbut

Hurlbut Visuals is excited to introduce the Hurlbut Visuals Blog Interview Series.  We are all familiar with the gear.  Hurlbut Visuals would like to help you get to know an interesting part of the story behind the companies that provide the gear.

Hurlbut Visuals recently had the opportunity to sit down with Dr. Winfred Scherle, Vice President and General Manager at Carl Zeiss AG Camera Lens Division. Dr. Scherle shares the fascinating history of the company and discusses the future direction of Zeiss lenses.




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John Wise May 27, 2011 at 5:46 PM

Love the interview. Insightful and impassioned. I hope to see more industry interviews that delve into the background of innovation, invention, and the leaders who are reshaping our evolving media landscape. It would be nice to see a flurry of interview videos coming out of Cine Gear Expo.

Lydia May 27, 2011 at 8:17 PM

Thanks for the feedback and we are glad you found it interesting. Stay tuned because we are really enjoying the interview series and more are coming soon.

mel haynes May 27, 2011 at 6:36 PM

This is a great interview. I really enjoyed this. Thanks Lydia.


Lydia May 27, 2011 at 8:52 PM

Thanks for the great comment. Stay tuned for future interviews.

John Wynne May 27, 2011 at 10:24 PM

Maybe someone over there knows the answer to this question: does Zeiss have any plans to make EOS mount still lenses with a manual aperture ring?

Lydia May 28, 2011 at 11:45 AM

I will forward your excellent question to Rich Schleuning at Zeiss to help with an accurate answer.

Lydia May 31, 2011 at 1:36 PM

I heard back from Rich Schleuning at Zeiss and here is his response, “We do not plan to offer EF mount SLR lenses with a manual aperture. For photographers and filmmakers who want manual aperture control, they can use our ZF.2 lenses with a 3rd party Nikon-to-Canon lens adapter. “

Oli Kember May 28, 2011 at 3:32 PM

Thank you for getting this together and sharing it. It’s nice that’s it’s not a pitch, just a guy who knows his stuff telling us a little about himself and the company he works for. Very gentle tone to it, interesting to hear him talk his stuff. Thanks.

Lydia May 29, 2011 at 11:39 AM

Thank-you for your support and feedback. That is exactly how we all felt during the shoot. Dr. Scherle is a passionate and very intelligent man.

Philippe Kiener May 28, 2011 at 4:42 PM

Good interview, thanks for starting the blog interview series.

Lydia May 29, 2011 at 11:43 AM

You are welcome. We wanted to hear personal stories within the companies whose gear we love.

Roy Wanguhu May 31, 2011 at 3:47 PM

This is a great interview. As a Carl Zeiss zf lens owner
glad to hear from the minds that make the lenses.
Great distinguishable look and also firm build.

Lydia June 1, 2011 at 12:10 AM

Thank-you for your support and kind words. We thought it was fascinating to get to know a person behind the name of a large company.
Dr. Scherle is very distinguished and extraordinarily competent.

Steve M. June 1, 2011 at 2:39 AM

Very nice! I’m curious if this was shot 1080 put to a 720 timeline or did you stack to 5D’s on top of each other? And of course you used a Zeiss lens didn’t you!?

Julien June 2, 2011 at 12:01 PM

Thank you. Shot 1080 24p. 2 5Ds next to each other. And we shot Zeiss ZE.

Molefi Clive Mohale June 2, 2011 at 7:44 AM

Viva Zeiss from South Africa

Lydia June 2, 2011 at 11:39 AM

It is so great to hear from you! We think of you often. As always, thanks for the feedback and support.

John Novotny June 10, 2011 at 6:08 PM

Thanks for posting this, a rare interview from a man behind the scenes at Zeiss.

Lydia June 10, 2011 at 6:11 PM

You are welcome John. We had an amazing time during the shoot and it was terrific to get to know Dr. Scherle better.

victor ponce June 24, 2011 at 12:56 AM

Thanks for making this great video¡

Lydia June 24, 2011 at 12:58 PM

It was so much fun with our amazing team, director Julien and operator Jose from HV rentals. Dr. Scherle is wise and thoughtful. Zeiss is lucky to have him.

Paul Kim August 2, 2011 at 3:17 AM

I totally recognize Dr Scherle from NAB, I just didn’t realize who I was talking to. I was asking him some tough questions about the future of Zeiss glass and upcoming products, and he tackled all of them in his wise, patient way. Great stuff, I’m jealous of how much he loves his job and company. He’s obviously happy!

Thanks for doing this, Lydia. The one on Kino Flo is even better. I love how it makes me feel connected to the people behind the industry, helping one see it not just as a business, but a community.

Lydia August 7, 2011 at 11:56 AM


You are so welcome and we are glad you enjoyed it. I completely agree about the community. It is so important to know the people in a corporation making the decisions to personalize it. Stay tuned for Adobe next.


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